Appalachian State University is located in Boone, North Carolina’s Blue Ridge Mountains. Appalachian enrolls about 18,000 students, has a low student-to-faculty ratio and offers more than 150 undergraduate and graduate majors. It is one of 16 universities in the University of North Carolina system.
The Communication Department at Appalachian State is using JASP in its COM 3928 introductory research methods course. It was important that the statistical software used was inviting and intuitive for first time users. Students used JASP to conduct exploratory research on consumer perception of TV commercials that promote pet rescues.
Students gained a basic understanding of correlation, ANOVA, linear regression and factor analysis. JASP project manager Eric-Jan Wagenmakers supported students in the research course when he connected for a video conference. Students gained a better understanding about why JASP was developed and how open source serves a global community, and that JASP comes without the barriers of expensive licensing fees.
In addition to the Communication Department, Appalachian State will now feature JASP in its Software Center, which is embedded in each university computer.
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